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November 28, 2015

Artists, Best Business Practices

Small Biz

Send Out Postcards

Callie Danae Hirsch, 43: Paintings

Web site:
Studio: Brooklyn, N.Y.
Day Job: Telecommunications analyst at New York University

What works: "No one is going to make your career for you. As an artist, you need to get your work out there to the public. I send out postcards for all my shows, and people seem to collect them. I update my own Web site, put together address lists, and do the postcard designing myself. I also show in non-traditional places. My work was featured in the luxury furnishings shop ABC Home in New York City, in celebration of Earth Day. I also enter juried shows constantly and participate in artist residencies, which afford me time to concentrate on my art."

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